Selling a luxury marque involves a different and more bespoke approach compared to selling a model that is more mainstream.
There is often a more discerning audience for exotic cars and the type of person who is in the market for a vehicle that sports an iconic brand on its bodywork will clearly know what they want and how to get it.
If you are looking to sell your exotic sports car you will obviously want to find the best way to achieve a great price and how to find the sort of buyer who is also trying to satisfy an ownership dream.
Here are some pointers on what you need to do and how to approach the task of selling your distinctive vehicle.
Going it alone
There might be a temptation to take what you think is the easy route and list your luxury vehicle for sale on a classified website.
The obvious attraction to using a classified is that it won’t cost you a lot to advertise and some of the sites even let you list for free.
There is a reasonable chance that you might be able to attract a genuine buyer for your car but there is also a distinct possibility that you will have to work your way through a number of time wasters and scammers alongside someone who turns out to be genuinely interested and in a position to complete the purchase.
You could waste a lot of time going down this route and there is even the chance that you could be targeted by a scammer who tries to find a way to con you out of your car.
A more targeted approach
The reality is that classifieds are too general for selling something as high-end and almost unique as an exotic vehicle such as yours.
The logical progression from using classifieds would be to consider using a car listing website.
The clear advantage here is that the site is all about selling cars and the people reading these adverts will be specifically looking for a make and model that they are interested in.
You will have to pay a fee for using a car listing website and the value of your car could influence how much eventually end up paying to sell your vehicle in this way.
With a car listing website, you should be improving your odds of finding a genuine buyer and there are rules and regulations in place that are designed to provide some form of protection for buyers and sellers alike.
In a hurry?
If you need to turn your car into cash quickly, you will need to search out a better way than a listing website which could take a number of weeks to find a buyer.
There is likely to be a local car auction in your state that might prove suitable for selling your exotic sports car but there are several important factors that you need to think about if you are thinking about using an auction.
In an ideal scenario, you could find a couple of people in the room who are really keen to buy your car and there is a bidding war that sees the price paid for your car shoot up as a result of these competing bids.
However, there is also a clear risk that your car doesn’t fetch a decent price. It is almost impossible to predict who an auction will work out for your car so there are clear risks attached to choosing this option.
Don’t want the hassle?
So far, the options suggested are all viable ideas for selling your car but they can also be a lot of hassle to sort out and put together.
If you want to tap into a market where all the potential buyers have expressed a clear interest for a luxury brand, and often a specific one, you could contact a car buying service that should be willing to make you an offer for your vehicle.
It’s simple to organize and if you accept their offer you will get the cash in a short space of time.
Do your research
As you might expect, the brand and model of car that you own does matter when it comes to selling.
All of the big luxury brands will have their own specific audience and the value of your car will invariably be dictated to how sought-after and iconic the maker’s badge is.
Clearly, a Lamborghini or a Ferrari will be more aspirational than a Ford, especially to someone who has decided they want to own one. On top of that, the model and year are also relevant to the value, as some specific models were better received than others.
Take your time to look at what sort of money your specific make and model is going for online and use that as a realistic guide for knowing how much to accept when you get an offer.
Attention to detail
If your car has had some form of an upgrade to the original spec in the form of engine enhancement or a special interior, these sort of details can make all the difference to the price you get.
Be sure to highlight any unique features that your car has.
Give them a taste of what’s to come
One of the best ways to excite a buyer and convince them to part with their cash is to take them for a test drive.
This can often seal the deal when they experience the thrill of driving an exotic sports car.
Don’t let someone take the vehicle on their own and dictate where you go on your drive, as it is better to be safe than sorry when it comes to security.
Before you hand over the keys
Sadly, not every private buyer is genuine and you should take steps to ensure that the money is in your bank before you fill in the paperwork and let them drive away.
If you use a company that offers you cash for your car you will get the cash transferred into your bank before they collect the keys and the car.
When you decide the time is right to sell your exotic sports car make sure you follow these tips so that you can find the right sort of buyer and get the right price for a vehicle that has been your pride and joy.